Knowledge about blogs II
I must admit that the level of awareness about blogs, its future, especially corporate blogs is still very low. Even IT specialists in companies are reluctant, and not so eager to implement such modern form of customer intimacy. Also "podcasting" seems to be very strange for many managers. During three days and nights of the international business meeting I took part I have tried to convince as much of them as possible to cross into corporate blogosphere side.
And how does it look in your companies?
Mbaluke.
posted by Luke @ 10:53 AM
2 Comments:
As a matter of fact, using blogs for external communication is depended on managers, In some cases top managers. It is not decision of IT man. So, if someone want blog to be next channel of communication, he should convince decision makers.
On the other hand, positive attitude towards blogs showed by IT man may by very supportive. In my organisation IT man know a lot on blogging and they are ready to give information and answer questions when someone ask about their opinions and feelings about establishing corporate blog. No doubts.
I think that the problem lies somewhere else. In many companies people are overloaded with their work. They are reluctant to take just another task. Then, the management do not have the knowledge about blogging; they are afraid that such a tool might get out of their control and spill the information they think should be left secret. On the other hand even we had doubts about the goals of this assigment. Didn't we?
Post a Comment
Links to this post:
Create a Link
<< Home